You'll Learn How To:

  • Create Content on a Budget

    Finding and creating consistent content can be difficult, especially on a low budget. We'll talk through some great resources!

  • Save Hours Building Your Calendar

    No more spreadsheets! Can you imagine planning a whole month of content in one day? We'll make it happen.

  • Bring in Fundraising $$

    Be the talk of the weekly meeting when your social ads sell all of the gala tickets! We'll work through how to target the right audience to see the donations flow in.

How does the course work?

The video lessons are 5-10 minutes long that you can complete on your own time with actionable worksheets to take what you learned in the video and implement with your nonprofit! Our goal is for you to feel prepared, confident, and supported to take your social media skills to the next level.
How does the course work?

Community Support

As part of the training, you'll also receive access to a private Facebook group with other classmates.

Get started now

Is this course for you?

If you're working in a social media, digital or marketing role and can relate to any of these, then yes!

  • I spend hours searching online for updated social media best practices for nonprofits.

  • I want to run a social advertising campaign, but I'm a bit intimidated by the process.

  • I have a very limited budget for content creation.

  • I want help creating a comprehensive social media plan to help increase our following, website traffic, and fundraising.


Katelynn Whitaker

Movember Foundation

Katelynn Whitaker

“Dana and the Positive Equation team were thoughtful, dedicated and showed a clear expertise in the ever-changing landscape of digital media. Their strategic approach to executing the Movember Foundation campaign on social media was a huge benefit to our team and they helped us reach our fundraising and awareness goals.”
AJ Lee

game on

AJ Lee

“Dana is a rockstar. She provided the resources, expertise and care that we needed in reviewing our social data + analytics. Her attention to detail and creativity throughout the process made things easy and gave us a clear social strategy for lasting impact.”